What are you going to be for Halloween? It’s a question I begin asking children in my life around Labor Day, remembering the excitement of planning, purchasing (or making!), and finally wearing the perfect costume. Halloween is a day for dress-up and make believe, when kids get to be their favorite superhero or character.
This year more kids are answering the question of what they want to be by dressing up as superhero than a princess. After an 11-year run at the top of the National Retail Federation’s Costumes Survey, the mighty princess has fallen. Direct explanations for the change include the popularity of shows like Supergirl and a new Wonder Woman reboot along with a three-year lag since the release of a new Disney princess movie.