Super Bowl 50 Infographics

There’s been quite a buzz around this office this week as we anticipate Super Bowl 50. Although the W5 team is a diverse bunch and many of us favor different NFL teams, most of us are very excited to cheer on the Carolina Panthers on Sunday. To add to the excitement, W5 conducts about half of its work with Advertising Agencies. We’re always eager to see what our clients and friends have created during the commercial breaks. All this excitement led me to dig into Super Bowl 50 infographics (because what market researcher doesn’t love infographics?)! I’ve pulled together a round-up of the most interesting! Enjoy and GO PANTHERS! #keeppounding

My favorite infographic: Super Bowl 50 by the Numbers

Fun Fact: Cam Newton has 569K Twitter followers (the most among all Super Bowl 50 players and coaches)


Full Infrographic here


An estimated 50 million cases of beer are sold during Super Bowl week every year.



Airtime cost for a 30-second ad in 1967 was $40,000.


Full Infographic here

American women enjoy the commercials more than the halftime show, the social experience and the game itself.

Full Infographic Here

Charlotte, North Carolina — home of the Panthers — was one of the top cities for Super Bowl 50 ticket purchases.

Full Infographic here

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